One of the tensions that surfaced during our first Leader Lunch Break last week feels like it’s becoming a common refrain. It goes something like this: I lead an incredibly talented team of people who do great work, but I need them to innovate. I’m asking them to think outside the box, but it seems like they either can’t or won’t.
It’s a theme we often hear in our coaching work with senior leaders. They describe teams that are competent, reliable, and focused. Their teams check the boxes and are doing good work. But the leaders are frustrated by what’s not happening. The people they lead are not taking initiative, pushing ideas forward, or offering new solutions. They’re not innovating.
Often, in these conversations, we find ourselves reminding leaders: the people on your teams can’t innovate right now because their brains are in survival mode. They have no headspace. They are likely experiencing chronic stress. Their nervous systems are activating their threat response, flooding their bodies with cortisol and adrenaline, and rerouting brain activity away from the prefrontal cortex (our center for reasoning, planning, and creativity) toward the amygdala (our center for fear and vigilance). This is known as an “amygdala hijack (a phrase coined by Daniel Goleman),” and it’s designed to keep us safe from immediate danger. All that time and energy spent hanging out in fight, flight, or flee leaves no space for the higher-level cognitive functioning required for problem-solving.
So it makes sense that when people are worried about the world around them feeling like it’s on fire, and they’re concerned that layoffs are coming, struggling with burnout, or juggling relentless demands, their capacity for innovation is compromised. Creativity requires cognitive space. It requires a regulated nervous system.
Creativity also requires psychological safety within the boundaries of the work space. Even when leaders acknowledge and tend to the external stressors, the way they’re asking for innovation can add barriers. They’re sometimes making calls for more creativity, or outside-the-box thinking, without offering specifics. Innovation is amorphous - it feels like a lofty goal rather than a tangible, achievable ask.
That lack of clarity fuels more anxiety. When people don’t know what success looks like, they’ll default to playing it safe, or staying within the bounds of their job description and known tasks, to prevent failure.
So what can leaders do?
Bring your people together, ideally over food. Tight budgets and far-flung teams make it harder to gather. But if there’s a critical mass in one location, bring folks together for a lunch where everyone makes a dish, or where you all cook together in one kitchen (maybe yours?). You might even use the experience as a microcosm of what you’re asking for if you challenge folks to tackle and experiment with new recipes.
Name the climate. Acknowledge the toll that stress and uncertainty are taking. Let people know you’re not expecting brilliance from a burned-out brain, but you are building conditions where it’s safe to try.
Ground innovation in specificity. What kind of ideas are you hoping for? What part of the process needs rethinking? What constraints are non-negotiable, and where is there room to play?
Break it down. Instead of asking for innovation writ large, invite experimentation in bite-sized ways, and on short cycles: one new approach to an old problem, one process you could prototype and iterate.
Make a plan to check on progress. Come back together on shorter cycles than might be typical to ask the core questions of an After Action Review: What does the innovation intend to solve for? What actually happened? Was there a difference between our intention and what actually happened? Why? What could we have done differently, or better? What can we learn?
Acknowledge and celebrate. Even if the outcome doesn’t achieve what it was intended to, acknowledging and celebrating the effort toward innovation is so important. Make sure your people feel good about the work they’ve put in, and ask what they need to stay engaged for the next round.
As leaders, demanding creativity won’t suffice to create the conditions necessary for creativity to thrive. Instead, your work is to build the emotional and cognitive scaffolding that makes creativity possible. That means tending to stress before it calcifies into shutdown, naming the uncertainty instead of pretending it’s business as usual, and translating big-picture hopes and dreams into clear, bite-sized invitations. When you create a space where it feels safe to think out loud, test, maybe fail, assess, celebrate, and try again, you might unlock habits around innovation that are not just reactive, but also regenerative for your team’s soul and spirit.